The next competitive edge for newsrooms may not be producing more content, but designing better experiences around journalism – something neighbouring media industries already do deliberately. News organizations already create powerful audience experiences, but too often experience remains a side effect of the story. As audience expectations evolve, an experience mindset could become as important as a product or audience mindset.

Turning casual readers into loyal return visitors requires moving audiences beyond a fleeting visit and creating a daily habit. Combining quizzes with short-form video offers publishers a repeatable format that can strengthen engagement, increase ad impressions and support subscription conversion.

The news industry is at a turning point. Google’s rollout of AI summaries has changed how audiences discover content. While that means fewer clicks coming directly from search, it also creates an opening: the chance to build deeper connections with the readers you already reach and unlock more value from every visit.

Newsletters have long been a prized asset for publishers — a direct line to a loyal, engaged audience. But today’s readers, especially younger ones, expect more than just blocks of text. They crave dynamic, visual experiences. What if your curated newsletter could transform into a TV-style newscast, hosted by AI presenters delivering your top stories — automatically?

Unlock the full potential of video ad revenue with premium newscasts that align with your unique editorial style and captivate audiences

Caledo introduces a revolutionary way for news outlets to unlock new revenue through AI-driven video newscasts with built-in sponsorship

Leverage AI to Transform Your Stories into Engaging Video Newscasts Media outlets work hard to create compelling stories, yet they often remain limited to text articles. Some stories make it to social media posts or podcasts, but producing content in multiple formats is costly and time-consuming. Meanwhile, video content has proven to be far more engaging and profitable. That’s where Caledo’s News Experience Platform comes in. The Challenge: Unlock Engaging Content Formats Wi

Drive More Traffic, Increase Engagement, and Boost your Revenue Media outlets today face a significant challenge: while social channels and newsletters serve as critical entry points for readers, they often fail to drive sufficient traffic to publishers' websites and mobile apps. This gap limits monetization opportunities, making it difficult to capitalize on the effort and resources invested in content creation. Caledo’s News Experience Platform is designed to bridge this ga

In the evolving media landscape, local and small news outlets have long faced challenges in competing with larger media organizations.

Discover how AI transforms local news into video powerhouses, revolutionizing production and enabling them to compete in the digital era.

Discover how AI transforms journalism, enabling editors to effortlessly convert articles into engaging video shows and enhance storytelling.

AI in journalism enhances content creation without replacing human oversight, ensuring accuracy, context, and ethical standards are upheld.

GenAI is revolutionizing news production, creating engaging video shows seamlessly from editorial content. Explore the future of AI in media